Citin Strength


●30years of the Citin’s story

Citin was born in Shunde in 1993, originating from the taste of the countryside and pastoral life. Citin is in line with the traditional Chinese Five Elements of "Metal, Wood, Water, Fire and Earth" - "Village" is the combination of wood and Cun, Cun means one inch of time and one inch of gold, meaning gold; "Tian" means water. Earth is called a field; and the company is engaged in the burning appliance industry, which means fire. The name of Murata connotates the Five Elements, and externally it means smooth wind and water.

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●Four major manufacturing bases covering an area of 20,000 square meters

Citin is located in Shunde High-tech Industrial Park. It has built a modern and large-scale professional hood manufacturing base of 20,000 square meters, a professional burning appliance manufacturing base, a professional kitchen cabinet manufacturing base, and a professional environmental electrical appliance manufacturing base. It has introduced a large number of international Advanced production lines and professional testing equipment.


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●The 6+1+1+N Product layout

In 2024, the new industrial park of Citin's headquarters will be completed (including the brand center, the technology center, the warehousing center, the service center, the live broadcast center, then small home appliance product center) to strongly build Murata's service productivity, competitiveness, attraction, influence and cohesion.


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●The Three core competitiveness

Brand power: As “the Vice President Unit of Guangdong Credit Association", Citin has always adhered to the value concept of integrity.  Integrity is the DNA of the Murata brand.

Product power: Citin is a "member unit of the China Cigarette Machine Association" and a strategic supplier of the Macro, Midea, etc., and has strong quality control.

Team power: The management team comes from large enterprise groups and private enterprises such as Changhong, Midea, Macro, Putian, Xiongfeng, etc., with complementary advantages and strong alliances.


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